Clip from TV commercials

New TV Ad for The 1701 Group

Members of The 1701 Group’s Marketing Committee worked with KRNV TV to produce a new 30-second ad. This ad, as well as a 15-second version, will be shown on KRNV’s many streaming channels, but not broadcast TV. For those of us who don’t stream TV, here is the ad so you can watch: https://youtu.be/lR35eputIzw. We…

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Best of Sierra Nevada - Gold winner for thrift shop

The Very Best Thrift Shop

The 1701 Group is extremely grateful that you voted us as having the best consignment/thrift shop in the area. We work hard to keep our Thrift & Gift on Vassar stocked with the best merchandise at very fair prices. Remember, everything you spend there helps fund our 11 philanthropic programs.

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Best of Sierra Nevada Silver winner - best nonprofit organization

Second Best Nonprofit Organization

Thank you all for voting for The 1701 Group in the category of Best Nonprofit Organization. We’re very proud of winning the Silver award in this category. We return over $1.3 million to our community with our 11 philanthropic programs for students, seniors and veterans. Remember, every dollar you spend at The Thrift and Gift…

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Links to Learning gave $117K to WCSD teachers and libraries

$117K Awarded to WCSD Teachers

Our Links to Learning Committee has been busy giving money to teachers and school libraries. Teachers can apply for $500 awards for classroom projects. Groups of teachers can apply for $10,000 awards for their classrooms. Additional money is provided for school libraries to buy more books. Links to Learning is just one of eleven local…

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Building underway - land preparation

Building Underway

Work is underway preparing the ground and installing the utilities for The 1701 Group’s new Philanthropic Support Building, located at the north end of the property at 1701 Vassar Street in Reno. This building, which will include a greatly expanded Food Pantry and storage and assembly space for all other philanthropies, would not be possible…

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Clothes for Kids shopping event

Clothes for Kids Shopping Events Have Started

Our Clothes for Kids shopping trips have started! We’re clothing 3,000 local elementary students, chosen by their school counselors, at local Target and Walmart stores. Your shopping trips to Thrift & Gift on Vassar help fund these wonderful shopping events. Watch KOLO8’s Morning Break’s coverage of our Clothes for Kids program by clicking here.

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Veteran of the Month

August’s Veteran of the Month

Every month the Veterans at the VA’s Community Living Center pick one Veteran who we can honor with presents and a big party. This month’s Veteran was delighted with the hand-made quilt, Buffalo Bills shirt, roses, and so much more provided by The 1701 Group. We treated everyone to pizza, cookies, ice tea and Starbucks.…

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KOLO8 Covers Groundbreaking

All Local TV Stations Cover Our Groundbreaking Celebration

We are delighted that camera crews showed up from all of our local TV stations to cover the groundbreaking of our new Philanthropic Support Building and our new name, “The 1701 Group.” Channel 2, KTVN, posted their story online. You can view it here. KOLO8 posted an article about the event on their website. You…

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Interview on KOLO8's Morning Break

The 1701 Group Featured on KOLO8 Morning Break

President Tammy HIggins and Past-President Heidi Jackson were interviewed on KOLO8 Morning Break. Find out more about our organization by watching here. They discuss our name change, Thrift &Gift on Vassar, the Senior Sampler, and all of our philanthropies. Plus they preview our new Philanthropic Support Building.

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Thrift & Gift on Vassar register counter friendly people

July 31, 2025 Big Event at 1701 Vassar Street in Reno

The 1701 Group—formerly the Assistance League(R) of Reno-Sparks— will celebrate its new name and hold a ceremonial groundbreaking of its new Philanthropic Support Center on Thursday, July 31 from 10 a.m. to 12 p.m. Please come and learn more about our decades-long support of the most vulnerable members of our community: children, seniors, veterans, the…

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